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The Balm is a US cosmetics brand, founded by Marissa Shipman in 2004.

At The Balm, they believe in empowered glamour – feeling your best and looking incredible as you turn heads for all the right reasons.
In their own words,
Confidence is a gorgeous color on you – it really brings out your eyes. So our mission is to be there for you when you want to look good in a matter of minutes (not that we’re timing).
The Balm
The Balm is available in Malawi, Africa – and you can shop the brand by contacting Bella Cosmetics on +265999353055.

Check out the full review by Nthanda L. Manduwi here.
Or watch the video review/tutorial: